Wednesday, October 01, 2008

MediaWatch 01 October 08

The October 2 showdown between Joe Biden and Sarah Palin will likely put PBS' Gwen Ifill before the biggest TV audience of her life.

NPR is going for a "Facebook Look"... NPR also plans to overhaul its Web site and expand the tools for sharing its programs elsewhere over the next few months. And it is working to increase the flexibility of its popular "podcasts," audio downloads that have tripled in usage over the past two years. Such digital initiatives are aimed at capturing and retaining audiences — particularly younger people who aren't habitual radio listeners but who represent the future for fundraising at NPR's member stations.

TEXTING is HOT...

Microsoft and the Attorney General's office in Washington state said on Monday they have filed seven lawsuits over pop-up ads that scare consumers into paying for software that supposedly fixes critical errors on a PC.

There is a new battleground for "malware" such as worms and viruses: the cellular telephone, says the San Jose Mercury News.

Google has taken the unusual step of publicly opposing Proposition 8, an upcoming ballot initiative that would ban same-sex marriage in California.

Television is testing the limits of conservative Arabic societies, with its depictions of wine and sexuality, reports the New York Times.
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