Friday, June 08, 2012

Do You Jump the Doodle or Get Angry With Birds?

Most people who are capable of using one, have a smart phone.

Technology is evolving and revolutionizing all of the time. So what are some of the biggest and best breakthroughs we have seen through this technology? Well Doodle Jump and Angry Bird of course. It's hard to wrap your head around the idea that two of the most successful apps in the history of the I-phone and Android are these two simple games. Both of these games are hits with all age groups. All you have to do is hit the download button and $0.99 will be taken from your account and you in turn will get hours of entertainment, or wasted time.

So what is it that makes these apps so enjoyable? Where does the addiction come from? Why did Angry Birds already make over 70 million dollars? That's right the game as of 2011 had already made over 70 million, some even say the game is valued in the billions as of 2012. The app cost 140 thousand to develop, according to Industry Gamers, and that was for production, advertisements, and creating products. It is one of the most profitable games ever created, and the idea is simple. Shoot the birds into the pigs.

Is it simplicity that people long for on their complex and complicated smart phones? Doodle Jump is another unbelievably successful game that is raking in the big bucks. All you do during Doodle Jump is jump your misshapen character from ledge to ledge, avoiding obstacles to the top of your screen. But don't choose Doodle Jump over watching Kevin Durant's games stream live, he doesn't like that.

The creators of these apps knew and realized a couple things which have made them so successful. If you make a game easy enough for anyone to play, it creates competition and word of mouth will spread extremely quickly. Take Mario Cart for example, simple, great for all ages, and arguably the most popular game of all times. Their games are different than what has been created before and visually appealing. Both use bright colors, and they promote their games. Promotion, promotion, promotion.

Maybe it's your time to rake in the dough. If you have a good idea, get it going. Visit Las Vegas Android developers or iPhone developers and get your idea in the works.
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